
Today, we measure everything. Except!, what really matters to create a strong business.
Why not link your business to purpose? Create a strong culture, brand or business that ignites all. We guarantee that the things you don’t measure, its what matters the most. Curious to see why all brands we work with are outperforming their competition?
We
create
growth
Imagine how your strategy, your vision and your mission are aligned with what people want to do. Imagine them using their power to drive a common goal. Imagine how that growth and energy can translate directly to your business. We deliver that vision, we drive that passion and we ignite that drive.

We’ve gathered our strengths to do what we believe in:
We help ambitious companies ignite meaningful change. We work with businesses that are driven by purpose, Founders, leaders, and teams who want to build something lasting.
From the inside out.
We architect clarity, alignment and growth.
Nordic Brand Lab exists to align ambition with action. We craft strategies that reflect vision, brands that carry purpose, and cultures that drive performance.
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"NBL didn’t just give us a campaign — they gave us a new way of thinking about our business. Reigniting our staff, remembering why we exists. Passion is back, so are sales"
CMO Client
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"They challenged us in all the right ways. Bringing humanity back! The result? A bold brand story that truly stands out. And for the first time a true connection between vision and sales"
COO Client
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"I needed to bring our companies together again, we received through NBL a total plattform igniting passion and alignment to all"
CEO Client
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"Smart, strategic, and fiercely creative — working with NBL was a game-changer.. I was remembered that our company was build by the people in it."
CMO Client
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"Turns out, we just needed to look at it diffent, the way we used to. Fun - with passion. Now we are stronger then ever before."
CEO Client

Nordic Brand Lab is a Stockholm-based consultancy working with decision-makers to build stronger brands and smarter businesses. We connect creativity with commercial strategy to help companies clarify their purpose, align their teams, and activate bold ideas across brand, marketing, and operations.

We work with major brands — but prestige takes a back seat to creativity. We care about energy, ideas, and momentum. We tailor every collaboration, — solving complex challenges, launching new ideas, and building business growth truly move the needle.